Wednesday, November 11, 2009

Community Radio in India

Community radio is a type of radio service that caters to the interests of a particular area in need of mass awareness. The broadcasting material of community radio has to be popular to the local audience but can be a secondary issue for more powerful broadcast groups. In India, the campaign of Community radio started in the mid 1990s, soon after the Supreme Court of India approved the idea, passed on its judgment in the month of February 1995, and declared "airwaves are public property".

This notion of the Indian government was passed on as an inspiration to groups across the country and community radio started with only educational (campus) radio stations under somewhat strict conditions. Anna FM is India`s first campus `community` radio that was launched on 1 February 2004, controlled by Education and Multimedia Research Centre (EMÂRC) and the students of Media Sciences at Anna University produce all programs.

On 16 November 2006, the government of India advised a set of new Community Radio Guidelines that allowed the NGOs and other civil society organizations to possess and operate community radio stations. According to government sources, about 4,000 community radio licenses had been on offer across India. By 30 November 2008, the Ministry of Information and Broadcasting already received 297 applications for community radio licenses, including 105 from educational institutions, 141 from NGOs and other civil society organizations, and 51 for `farm radio` stations to be run by agricultural universities and agricultural extension centers like the `Krishi Vigyan Kendras`.

By 30 November 2008, there had been 38 operational community radio stations in India. Of these, NGOs and educational institutions control majority of the radio stations. The first community-based radio station in India was licensed to an NGO that was completely separate from campus-based radio and was launched on 15 October 2008. The `Sangham Radio` in Pastapur village, Medak district, Andhra Pradesh state was switched on at 11.00am unanimously to hear the shows. Sangham Radio, which broadcasts on 90.4 MHz, is applicable to execute the Deccan Development Society (DDS). This is an NGO that works with women`s groups in about 75 villages of Andhra Pradesh. `General` Narsamma and Algole Narsamma manage this community radio station.

The second NGO-led community radio station in India was started on 23 October 2008 at `TARAgram` in Orchha, Madhya Pradesh state. This community radio channel was named `Radio Bundelkhand` after the Bundelkhand region of central India where it was mainly broadcasted. This radio station is licensed to the Society for Development Alternatives (DA), a Delhi-based NGO.

Under the new community radio policy accredited by the Government, any not-for-profit `legal entity`, other than individuals, political parties and their affiliates, criminal and banned organizations can also apply for a CR license. Central funding is not available for such radio stations, and there are stern limitations on fundraising from other resources. Only organizations that are registered for the minimum of three years old and with a `proven` path record of local community service can apply.

The government, however, has recently opened some new categories of news and varied forms of communication that are permitted on radio, including sports news and commentaries, information on traffic and weather conditions, exposure of cultural events and festivals, information on educational events, civic announcements adhering to the utilities like electricity and water supply, disaster warnings and health alerts. Five minutes of advertising per hour is allowed on the Indian community radio. Sponsored programs are strictly prohibited except when the program is sponsored by the Government at the Center or State.


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